Help is on the way!

As a former franchise owner, and current advertising executive, and entrepreneur, I understand the challenges of running the day to day operations of a small business. Here’s what I’ve learned: you can’t do it all by yourself. That’s where Ad-Cetera comes in. Ad-Cetera is about helping businesses improve their presence on social media platforms. In addition, Ad-Cetera has the capabilities and experience to help you with your website design and content and additional marketing collateral, whether online or print. We can help you save time, money, and alleviate your frustrations.

If you are a small to medium-sized business (SMB) owner in the automotive, healthcare, or wellness industries frustrated with lower than expected results from your website, social media, or related marketing efforts, you’ve come to the right place.

Dan Chicorel is President of Ad-Cetera

Dan Chicorel owns and operates Ad-Cetera.


Getting to know you. 

My business approach is to help you solve your audience’s pain. When you get down to it – that is the reason you are in business. The challenge is how do you effectively speak to those prospects or clients you hope to help.

Part of the process in working with my company is for you to share as much information about yourself (if you are the owner), your target audience, your company, or your marketing objectives so I can translate that knowledge into your voice. Ad-Cetera understands the questions to ask and the more information we can gather, the better the message we can write. The better results you’ll see.


An example of some of the social media apps for today's business

Which of these apps speaks to YOUR audience?


Is your website not producing results?

Do you know your USP (Unique Selling Proposition)? Many businesses don’t.  What separates you from your competition? Does your marketing collateral communicate that difference? If it doesn’t or it’s not clear, you’re in trouble. Many businesses today are commodity-based. They need to figure out their differential and market to that strength.  We can help be an objective voice and provide you with a results-driven copy.

We offer:

  • Copywriting for all marketing related collateral
  • Social Media Marketing consulting, placement and integration
  • Web Design services and consulting
  • Graphic Design and Branding services

Illustrates the frustration a business owner might feel

Work stressing you out? We can help lighten your load

Take a look around to see if Ad-Cetera can be an asset to your business. We will work together, so I can give you the biggest bang for your buck.

Please call 510-917-0576 to discuss your goals, challenges, and budget. Or you can email me at